With over a decade of experience living in Estonia and a solid background in law and fintech, I specialize in helping companies grow across borders—particularly between Estonia and Spain. My passion lies in supporting startups and fintech ventures in navigating new markets, ensuring compliance, and implementing customer-centric growth strategies.
Having worked extensively in the Estonian startup ecosystem, I’ve collaborated with more than 10 fintech companies, holding strategic roles in areas such as secure payment systems, financing platforms, and mobile applications. This journey has positioned me as a key reference in the Baltic fintech sector, especially when it comes to scaling operations toward Southern European markets.
Through Estonia’s e-Residency program, I’ve assisted numerous Spanish entrepreneurs in successfully establishing their companies in Estonia—providing them with a legal, digital, and operational framework to operate across Europe. On the other hand, I also support Estonian fintech startups in understanding the Spanish market—from language and culture to financial regulations and user behavior—enabling them to build strong client relationships and expand their reach with confidence.
Thanks to my legal education and entrepreneurial mindset, I’ve been directly involved in driving business growth in multiple roles—building tailored strategies, managing customer support infrastructure, creating compliant funnels, and leading marketing campaigns. My work has helped companies like Finceptiv, Fiizy (fintech sector), and GuruWalk (free-tour sector) scale from early-stage startups to operations generating €100,000 to nearly €5 million in annual revenue. These results stem from a deep understanding of both markets and a focus on client-first service, localization, high-impact copywriting, and performance marketing via SMS, email, and SEO—often in collaboration with local tools and agencies such as Maildo.
What sets me apart is my hybrid expertise in legal, operational, and digital growth combined with a deep cultural fluency in both Estonian and Spanish business landscapes. My next professional goal is to launch my own startup in Estonia, continuing to contribute to the country’s vibrant innovation ecosystem while building bridges to international growth.
If you’re a startup, entrepreneur, or investor looking to explore synergies between Estonia and Spain—especially in the fintech space—I’d be delighted to collaborate.
